Orehab Minds partnered with us for the launch of their innovative products for the dental market.
We created a strategy to launch their new products, targeting B2B and B2C.
We have integrated the extensive knowledge of the company in a central database that is accessible externally and serves both as the hub for B2B activities and the influencer campaign we kicked off.
The database links to our social media management system and creates custom landing pages used in our B2C customer journeys.
Parallel to creating awareness on various channels, we have intensified our B2B activities by starting newsletter campaigns and elaborate targeted content campaigns targeting the product sales directly.
Building on the existing knowledge database, we established a system for workshops and trainings with Orehab Minds that serves not just as a B2B promotional platform but also as a tool to monetise content directly.