FIX GEILER ALS BÜRO

“FIX GEILER ALS BÜRO” is a campaign developed by treat.agency for the Landesinnung Wien Mechatronik. It aims to promote the dynamic and exciting career opportunities in mechatronics, showcasing the advantages of working in the field compared to traditional office jobs, and targeting young talent and future professionals.

A bold and dynamic campaign.

“FIX GEILER ALS BÜRO” is a bold campaign developed by treat.agency for the Landesinnung Wien Mechatronik, aimed at showcasing the exciting opportunities available in the mechatronics industry. The campaign contrasts the hands-on, dynamic nature of careers in mechatronics with more traditional office roles, targeting young professionals and future talent.

As part of the initiative, treat.agency launched a new, modern website to serve as the campaign’s digital hub. The campaign also takes a multichannel approach, leveraging Instagram, TikTok, Facebook, and LinkedIn to maximize its reach. With over 40 videos produced, the campaign has generated substantial content, leading to a total reach of over 1 million people.

This comprehensive and engaging campaign is designed to reshape perceptions of the mechatronics profession, making it a top choice for the next generation of skilled workers.